Wednesday 17 April 2013

Entrepreneurs and Markets - An Investigation

We are publishing this report a couple of weeks in advance of the formal launch of the Market is Always Right, the first and in some ways the most important module of the Backwards Business programme.

Here's the thing - with all the really high quality business support and advice available on the web, in print and through all sorts of other organisations, why are so many new businesses still failing to make the sales revenues they need to survive and then grow.

The link below takes you to the summary report that covers a piece of research we carried out last year with 100 companies in the UK to find out why. What we discovered may well surprise you and prompted us to introduce some additional material into the Market is Always Right module to help new businesses

This is a report so it is definitely best view in full screen mode by clicking in the 4 arrows on the right hand side of the grey bar.

As always if you have any questions or want to talk through any of the findings, please feel free to get in touch.

2 comments:

  1. interesting ... sometimes people get a good idea or product and expect their passion will translate into a successful venture..nothing could be further from the truth..thanks for sharing and have a successful day.

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    1. Thank You Terri. We knew something was wrong because there is just too much good advice covering market research. There was a lot more from that investigation and it will come out in the next few weeks as we write up and publish some more of the findings.

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